All business need credibility to be successful. The well-known companies must maintain their position for further process. Some websites get a recommendation. Some companies gain credibility through the experience and passage of the time.
 

The existence of the website is the backbone of the business. the website will take your business in the other direction. It is an important platform to interact with the customers, who appear online through searches or social media. For the online business. The credible website has great important for the online business, home-based business, or start-ups the new business. It can be built upon the customer’s opinion. The important tips help to increase the website credibility.


1.  Buy a custom domain:

The domain of the website should be very important you put together too many things for free, without investment or time. You can see the difference. You can notice the difference. The domain name makes your business look more professional. The long domain can be easy to remember. You get the custom domain on the web host. You can also purchase a domain name. It can be as low as 2$ and as high as 10%. The investment is really worth it.



2. Favicon:



 The small details make you different. A favicon is a small icon that appears on your website tab in a browser. It can be called a business logo, or a special icon. If your business does not have a logo. It is the best time to design a logo.

The logo presents your brand, as your business grows, it is time to design your logo.  It makes your website stand out and better



3.  A simple and appealing design:

The designing of the website is not a big hassle, you don’t need a high budget and quality designer for intuitive and appealing design. In WordPress, you can use multiple open source themes. It allows you to customise your website. You can change your website colours, themes and layout and many more options. 

 There are also many website builders that develop and design your website altogether. If you want to apply the unique requirements or customizations. You can hire a freelance designer. You can find many designers at Up work or Freelancer at the affordable prices. The appearance of the website should be simple and visually appealing. The home page is the first page to grab the attention of the customers, make sure not to clutter with the banners, contents and widgets. In this way, the customer is irritated with the website design, it will scare your customer, or try to navigate more and choose another option.



4.  Use widgets smartly:

For customer engagement, try to optimize the user experience and give the bonus points. The shortcuts can be added on the homepage and faster the navigation. WordPress offers many widgets news blog posts, Social media. You can find free widgets and choose one that makes your customer experience better. The fewer widgets create less clutter on your homepage.

5. Constantly update your blog:

 The blog is an important marketing tool and proves to your customers to stay updated with the latest news. You regularly update your blog that helps your audience. Everything is working on the website in a decent way, and verify all the information with resources and backlinks

 The overall website content is updated and accurate. It goes for many products, services and latest business updates, It keeps your customers in a loop, and it means you are active increase the trust in the business.

6. A Contact Page:


Many businessmen put the contact info at the footer of the website. Which is not a bad idea. But it is not enough. You must create a “Contact Us” page on your website so that the visitors would be able to contact you. The most important piece of the info is the physical business address.  The users need to confirm that you have a well-established business with a physical presence. It also reassure the user, you have a legit, professional business. It also increases your business credibility.The most important info is added such as phone number and email details. You can also use your business address, and Email.

7.  An About Us Page:


The customers really want to know the glimpse of who you are, your goals, experience and vision about business. It is also a good idea to introduce your team members along with the pictures If it is possible. The putting faces with your business make your website more trustworthy. If your customers know your business and services, no need to share your pictures,

                                                                                                                     

8. Testimonials & Reviews:


You can seek credibility from the customer’s feedback. You can display positive reviews or testimonials from the former and current customers. The name and picture are highly recommended for the online business. Many consumers check reviews before dealing with customers.


     9.  Professional partnerships or memberships:


If you have multiple partners, beneficiaries, or companies, you have done with the business, don’t need to shy to show them off. If they belong to any organization, add them too. You can add the company names with the logos and link back with the websites

10.    Highlight your awards and press:


 The business person can also show off the reward, certificate, what kind of the business they are holding, it gives the verification to the third parties. If your business is featured with publications or popular blogs. It is a great sign of your expertise. So, it should be added.