Make money with YouTube - but how? This is probably one of the most frequently asked questions about YouTube. In this article we, therefore, want to explain the different sources of income of influencers.
Earn Money With YouTube How It Goes And So High Are The Revenues
Many of the great creators do this job full-time, making good money and life in the eyes of their fans living an almost perfect life. It's not that easy to earn revenue through your own YouTube channel. Many ignore the fact that first and foremost hard work has to be put into the channel in order to build up a large audience. Only then will the first Euros flow and continue to be in demand.


Here are some of the most important sources of revenue for influencers on YouTube, as well as how much money can be earned on YouTube. However, that always depends on so many factors that we can really only give rough orientation values.

Google AdWords video ads

To make money with YouTube, the most important and probably most straightforward source of revenue is Google AdWords video ads. Each channel with over 4,000 hours of watch time in the last 12 months and 1,000 subscribers can apply for membership of the YouTube Partner Program, leaving it free to place various display formats in their videos.

You get money for the Google AdWords ads each time they appear to a viewer. It is thus advantageous for creators to receive many views on their own videos - the number of subscribers plays no part in the compensation.

How much money can be earned with the YouTube / Google AdWords video ads depends primarily on how often YouTube's videos are watched. Depending on the topic of the video, the quality of the YouTube channel and many other factors, the revenue per 1,000 views is approximately between 1 and 5 euros. To finance your livelihood only with video ads, you have to register a lot of calls.

Product Placements and Promotional Videos

At least as interesting and in many cases more profitable for YouTubers is the cooperation with companies. They pay good money to influencers for incorporating products or the brand into a video (product placement) or even to the topic of an entire video (commercial video). However, it should be kept in mind that creators have to have a certain reach so that companies even approach them.

The revenue from brand cooperation is measured for YouTuber both the own range and the production costs, which must be taken into account in a complex video quite. Negotiations are usually made with the Tendering Price (TKP), which on the company side describes the costs per 1,000 calls.

There are hardly any default values, so YouTubers should always provide a well-founded claim. How much this can turn out, but many learn over time, which is why tools like Val-U for YouTubers offer a great deal of added value. They allow them to arrive at a realistic assessment of their own market value without much prior knowledge.

How much youtube can ultimately earn with product placements and promotional videos depends on so many different factors that it's hard to cite a benchmark. Depending on the size of the channel and many other factors, the prices for a co-op video may range between a low three-digit and a six-digit amount.

Affiliate Links

Another source of income that makes almost all creators monetize is affiliate links. These referral links to products can be generated via easily accessible affiliate programs of various online stores and promise a commission if a fan visits the shop via his own link and buys something.

Depending on the online shop and product category, the amount of the commission varies. For mediated smartphone purchases, for example, Amazon pays one percent of the value of goods, while in jewelry and watches a full ten percent is possible. So it's no wonder that a creator's earnings through affiliate programs are hard to quantify.

Roughly it can be said, however, that affiliate revenue usually makes up only a small part of the earned money and are a nice side income. Even large YouTube channels are unlikely to be able to redeem five-digit amounts a month this way.

Miscellaneous

Aside from the revenue streams just mentioned, there are of course many other ways in which creators can monetize their own videos. Of course, you can earn money on YouTube.

For example, YouTube has recently offered selected channels the option to charge a monthly subscription fee on a voluntary basis from their own fans. In return, they receive exclusive videos, special community postings and a special marker in the comments.

Also, selling your own products - often merchandise - is a popular source of income for larger creators. High margins are possible here, depending on the volume sold, so that the proceeds from product sales are well enough to account for a mid-double-digit percentage of total revenue.

Conclusion on the money Earn with YouTube

In summary, it can be said that influencers can make good money with their own channel. Even smaller creators can already earn money with YouTube through the affiliate program but are far from being able to live their hobby full-time. The idea of fast and easy money on YouTube is no more than an illusion.